Architecture
How the engine works.
Gallop isn't one model doing everything. It's a pipeline of specialized agents, each constrained by schema, working in parallel to generate production WordPress content.
The Pipeline
Three agents. One page.
Each agent is a specialized model with a narrow scope and strict output constraints. They run in parallel, not sequentially — that's why generation takes seconds, not minutes.
Layout Agent
Determines page structure: section count, row configurations, column widths, and element types. Outputs a structural blueprint — a JSON tree of containers — constrained by the element schema. No content, no styling. Just structure.
Copy Agent
Writes every text node: headlines, body paragraphs, CTA labels, list items, meta descriptions. Tone-aware and industry-specific. The Copy Agent receives the layout blueprint and fills in content that fits the structure.
Style Agent
Applies Stride CSS classes to every element: colors, spacing, typography, responsive behavior, backgrounds. The Style Agent sees both the layout and copy, ensuring visual consistency across the entire page.
Layout Agent
Structural intelligence.
The Layout Agent is trained on thousands of high-converting page structures across industries. It understands that a dental clinic landing page needs a hero, services grid, testimonials, and contact form — in that order.
- Section planning: Determines how many sections the page needs and what purpose each serves.
- Grid decisions: Chooses column counts, widths, and nesting depth based on content density.
- Element selection: Picks element types (heading, text, button, image, list, form) for each content slot.
- Schema output: Emits a JSON tree following the Gallop element schema exactly.
// Layout Agent output (excerpt)
{
"sections": [
{
"purpose": "hero",
"rows": [{
"columns": [
{ "width": "1/2",
"elements": [
"heading", "text",
"button_group"
]},
{ "width": "1/2",
"elements": ["image"]
}
]
}]
},
{
"purpose": "services",
"rows": [{
"columns": 3,
"elements": ["card", "card",
"card"]
}]
}
]
}Copy Agent
Content that converts.
The Copy Agent doesn't just fill in placeholder text. It writes for the specific industry, audience, and tone defined in the prompt. Headlines follow conversion copywriting patterns. CTAs use proven action language.
- Industry awareness: Knows a dental clinic CTA should say "Book Your Visit" not "Get Started."
- Tone control: Professional, casual, technical, or playful — driven by the prompt or settings.
- SEO meta: Generates title tags and meta descriptions optimized for search.
- Content length: Calibrates word count per element type (short headlines, detailed paragraphs).
// Copy Agent output (excerpt)
{
"hero.heading": "Your Smile
Deserves Expert Care",
"hero.subtext": "Bright Smile
Dental has served Austin
families for over 15 years.
Book your visit today.",
"hero.cta_primary": "Book Now",
"hero.cta_secondary": "Our
Services",
"services.card_1.title":
"General Dentistry",
"services.card_1.body":
"Cleanings, exams, and
preventive care for the
whole family.",
"meta.title": "Bright Smile
Dental | Austin TX",
"meta.description": "Trusted
dental care in Austin..."
}Validation
Schema-first generation.
Every agent's output is validated against the Gallop element schema before the outputs are merged. Invalid structures are rejected and regenerated — the user never sees a broken page.
Performance
Speed through parallelism.
42s average generation
A typical 6-section landing page generates in 42 seconds. Complex pages with 10+ sections average 65 seconds. Parallel execution is the key — agents don't wait for each other.
3x agent parallelism
Layout, Copy, and Style agents run simultaneously. Total generation time is determined by the slowest agent, not the sum of all three. This cuts wall-clock time by roughly 60%.
98% first-pass validation
Schema constraints dramatically reduce hallucination. 98% of generations pass validation on the first attempt. Only 2% require a retry, and retries are fast because only the failing agent re-runs.
100% valid output
Every page that ships to your WordPress site has passed full schema validation. No broken HTML, no invalid nesting, no orphaned elements. Production-ready on delivery.
Early Access
See the engine in action.
Get early access when we ship.